Privacy Policy
Effective Date: January 2026
National Research ("we," "our," or "us") operates nationalresearch.org.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features, applications, and services (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing or using National Research, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, phone number, and other contact details you provide when contacting us or subscribing to our newsletter.
- Technical Information: Your IP address, browser type, operating system, referring URL, and pages visited on our Site.
- Cookies and Tracking Technologies: Data collected through cookies, web beacons, pixels, and similar tracking technologies to recognize your device and understand your browsing behaviour.
- Usage Data: Information about how you interact with our Site, including click patterns, time spent on pages, and links clicked.
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our Site and services.
- To conduct analytics and understand Site performance and user behaviour.
- To track affiliate commissions and referrals to casino partners.
- To send you promotional content, updates, and newsletters (with your consent).
- To comply with legal obligations and prevent fraud or misuse.
- To personalise your experience and deliver relevant content.
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Required for the Site to function properly (e.g., security, user preferences).
- Analytics Cookies: Help us understand how visitors use our Site using tools such as Google Analytics.
- Affiliate Tracking Cookies: Track referrals to our casino partners to attribute conversions and commissions accurately.
- Marketing/Third-Party Cookies: Used by advertising partners to deliver targeted advertisements.
You can control cookies through your browser settings and opt out of non-essential cookies at any time. Please note that disabling certain cookies may affect the functionality of our Site. You may also use tools such as Your Online Choices (youronlinechoices.com) to manage your cookie preferences across multiple websites.
Third-Party Links
Our Site contains links to external websites, including non-UK casino operators and affiliate partners. We are not responsible for the privacy practices, terms of service, or content of these third-party sites. We strongly encourage you to review their privacy policies and terms before engaging with them. Your use of third-party websites is governed by their own policies, not ours.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the following rights:
- Right of Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request that we correct inaccurate or incomplete data.
- Right to Erasure: You can request that we delete your personal data (subject to legal exceptions).
- Right to Restrict Processing: You can request that we limit how we use your data.
- Right to Data Portability: You can request your data in a structured, commonly used format.
- Right to Object: You can object to certain processing activities, including direct marketing.
- Right to Withdraw Consent: You can withdraw consent for processing at any time.
To exercise any of these rights, please contact us using the details provided below. We will respond to your request within 30 days (extendable to 90 days for complex requests) in accordance with applicable law.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, comply with legal obligations, and resolve disputes. Specifically:
- Contact information is retained for the duration of our business relationship plus 3 years.
- Analytics and usage data are retained for up to 26 months.
- Affiliate tracking data is retained in accordance with our affiliate partners' requirements and applicable law.
- Cookie data is retained for the duration specified by each cookie type (typically 12 months for analytics).
Once the retention period expires, we securely delete or anonymise your data.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Email: privacy@nationalresearch.org.uk
Website: nationalresearch.org.uk
If you are not satisfied with our response to your privacy inquiry, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Last Updated: January 2026